Ethan Frome Dialectic Journal Essay

â€Å"The village lay under two feet of snow†¦ in a sky of iron the points of the Dipper hung like icicles and Orion flashed his cold fires†¦the white house-fronts between elms looked gray against the snow, clumps of bushes made black stains on it†¦Ã¢â‚¬  (Wharton, 26). The very beginning or initial description of the setting of the story already gives it a feeling of isolation. Especially with it being presumably in the winter as the village is buried beneath snow and everything just seems and appears so cold and lonely. It reminds me of those movies or stories in which the world has ended and there are no people left, although there are people still inhabiting this village it still feels so isolated. (77 words) â€Å"He did not even know whether any one else in the world felt as he did, or whether he was the sole victim of this mournful privilege† (Wharton, 33). It is interesting how soon the reader is able to discover how unhappy Frome is in this story and how lonely he feels. The theme of isolation definitely makes itself viable to the reader early on in the story, whereas in many stories the theme may not be entirely known until closer to the end of the story. I also really like the way Wharton words the way he feels that if he was the â€Å"sole victim of this mournful privilege.† It almost makes his situation seem welcoming as well as distasteful. (92 words) â€Å"They stood together in the gloom of the spruces, an empty world glimmering about them wide and grey under the stars†(Wharton, 44) It catches my, as well as other readers’ attention, when authors use such descriptive words. As Wharton uses words such as: â€Å"gloom, empty world glimmering, grey under the stars,† it brings sort of a contradiction of images in which the bad outweigh the good. The grey overwhelms the true brightness of stars, and the empty world doesn’t glimmer so much with the negative words accompanying them. (66 words) â€Å"Sometimes their way led them under the shade of an overhanging bank or through the thin obscurity of a clump of leafless trees. Here and there a farmhouse stood far back among the fields, mute and cold as a grave-stone. The night was so still that they heard the frozen snow crackle under their feet† (Wharton, 49). I appreciate the amount of imagery Wharton includes in her writing and what it also represents along with describing the settings and pictures of the current situations. Especially with how she uses the  cold and quiet as extremely moving factors of imagery as well as motifs for the theme. In this particular quote she also describes the farmhouses as being mute and cold as a grave-stone; I personally love how it defines the setting as well as the theme. (79 words) â€Å"He had been afraid that she would hate the hard life, the cold and loneliness; but not a sign of discontent escaped her. Zeena took the view that Mattie was bound to make the best of Starkfield since she hadn’t any other place to go; but this did not strike Ethan as conclusive. Zeena, at any rate, did not apply the principle in her own case† (Wharton, 58) â€Å"Cold and loneliness† seem to be frequently recurring topics in this story and especially used together in most scenarios. However, cold and isolation typically find each other appealing and flow so well together it makes sense. Along with that is the views of many deciding why Mattie remained in Starkfield; they all make their own assumptions but of course the only one that truly knows is Mattie herself. This is an everyday sort of thing we see. (77 words) â€Å"It was formed of Zeena’s obstinate silence, of Mattie’s sudden look of warning, of the memory of just fleeting imperceptible signs as those which told him, on certain stainless mornings, that before night there would be rain†¦His dread was so strong that, man-like, he sought to postpone certainty† (Wharton, 60). It may be ironic that I am relating this to school, but when I read this quote that’s what I think of; when someone is cheating on a test and your friend who is helping you sends you that warning look as the teacher sits quietly but you are sure that they know. You try to plan how you will prevent getting caught or if you do get caught what you will say to find your way out of the inevitability of it. Just as Frome is doing in this situation as he â€Å"sought to postpone certainty.† (97 words) â€Å"There the silence had deepened about him year by year. Left alone, after his father’s accident, to carry the burden of farm and mill, he had had no time for convivial loiterings in the village; and when his mother fell ill the loneliness of the house grew more oppressive than that of the fields† (Wharton, 69). This is an extremely powerful quote as it highlights the underlying causes for Fromes’ isolation and loneliness. It had been instilled in him due to his fathers’ passing in an accident and his mothers’ fatal illness. It shows that everywhere he went he was haunted by their ghosts and I especially like how Wharton explains that â€Å"the loneliness of the house grew more oppressive  than that of the fields,† it makes you feel as if you are there mourning with him. (81 words) â€Å"After the funeral, when he saw her preparing to go away, he was seized with an unreasoning dread of being left alone on the farm; and before he knew what he was doing he had asked her to stay there with him† (Wharton, 70). It was out of desperation and fear of loneliness and the cold weather that Frome asked Zeena to stay with him, which later led to their marriage. Although it reminds me of when I am going somewhere and I don’t want to be alone I will confide in e ven just someone I know if my friends are unable to be with me; just so I will have someone there with me, although I may not favor their company. (78 words) â€Å"She pronounced the word married as if her voice caressed it. It seemed a rustling covert leading to enchanted glades. A pang shot through Ethan, and he said, twisting away from her in his chair: ‘It’ll be your turn next, I wouldn’t wonder’† (Wharton, 93). While Mattie is open and realizing that marriage to someone other than Ethan is entirely possible it yet again strikes Ethan into realizing how lonely he could be still if Mattie were to find someone else to marry and leave although he is still married to Zeena. This just kind of goes to show that although you may have something, it doesn’t always mean you will be content with what you have. (72 words) â€Å"She turned and looked at him a moment. ‘Good night, Ethan,’ she answered, and went up. When the door of her room had closed on her he remembered that he had not even touched her hand† (Wharton, 97). Ethan’s lonesomeness shows through how he wishes to capit alize on even the smallest gestures when with Mattie. Perhaps Mattie does not share the same emotions that Ethan does and while he may see that touching her hand is a sincere gesture shared between them, and he craves for it, she does not feel this way and it is just merely a gesture to her. (64 words) â€Å"On the way over to the wood-lot one of the greys slipped on a glare of ice and cut his knee†¦ Then when the loading finally began, a sleety rain was coming down once more, and the tree trunks were so slippery that it took twice as long as usual to lift them and them in place on the sledge† (Wharton, 100). Ethan is human. Everything that could go wrong that day for him does. I understand his struggle immensely because I, as well as most other humans have had days where nothing goes right and it makes you feel flustered and almost hopeless. Nothing works out the way it should for Ethan and although it doesn’t he keeps trying to accomplish it. (61 words)  Ã¢â‚¬Å"To Ethan there was something vaguely ominous in this stolid rejection of free food and warmth, and he wondered what had happened on the drive to nerve Jotham to such stoicism. Perhaps Zeena had failed to see the new doctor or had not liked his counsels: Ethan knew that in such cases the first person sh e met was likely to be held responsible for her grievence† (Wharton, 105). Thinking that Zeena had not enjoyed her trip to the doctor or had been disappointed with the results she had received, she may have taken out her displeasure on the first person she encountered which was probably Jotham. Therefore he probably felt awkward about coming to dinner with all of them; as would have most people, including myself, about coming to dinner after hearing the hosts’ disappointment. (67 words) â€Å"I’m a great deal sicker than you think.’ Her words fell on his ear with a strange shock of wonder. He had often heard her pronounce them before – what if at last they were true? He advanced a step or two into the dim room. ‘I hope that’s not so, Zeena,’ he said† (Wharton, 108). In expressing how sick she may truly be, Ethan acts as if he is very sorry and hopes she is not sick, but there is that underlying possibility that is known to the reader that he wishes she may be sick so that he can pursue his envisioned life with Mattie. While he may not entirely hope that Zeena succumbs to her illness he might not wish that she get better. (71 words) â€Å"He saw his blunder before she could take it up: she wanted sympathy, consolation. ‘I didn’t need to have anybody tell me I was losing ground every day. Everybody but you could see it’† (Wharton, 109). Zeena searches for sympathy while Ethan who does not fully pay attention to her even as other people do does not give her the full sympathy she wishes. All she wants is for someone to care, as any person would. She probably feels even more hurt that her very own husband does not pay much attention to her as other people do. (62 words) â€Å"Confused motions of rebellion stormed in him. He was too young, too strong, too full of the sap of living, to submit so easily to the destruction of his hopes. Must he wear out all his years at the side of a bitter querulous woman?† (Wharton, 130). Ethan is tired of dealing with Zeena and is realizing how he can go without her being his age and having interests in Mattie. Like people reach it sometimes, Ethan is reaching his breaking point with Zeena and is okay with the fact that he could be without her because he has already practically moved onto the other life which he wishes he could have. (65  words) â€Å"He went up to Mattie as s he bent above the stove, and laid his hand on her arm. ‘I don’t want you should trouble either,’ he said, looking down into her eyes with a smile. She flushed up warmly and whispered back: ‘No, Ethan, I ain’t going to trouble’† (Wharton, 137). Ethan cares and shows sympathy toward Mattie as Zeena threatens to kick her out and no longer use her as a servant. He shows more sympathy than he ever really showed Zeena. This just goes to show how if people really care they will show it and help one another. While if they don’t really care, they will just put on a front and only act as if they do, if that. (72 words). â€Å"It was a shy secret spot, full of the same dumb melancholy that Ethan felt in his heart† (Wharton, 152). The â€Å"shy secret spot† is not only symbolic of what Ethan feels in his heart but also kind of how Ethan is as a person as well. I also like the way Wharton compares it to the â€Å"same dumb melancholy in his heart.† It’s like when you feel sad but you don’t know why, or you don’t want to, yet you still do. (63 words) â€Å"Confused motions of rebellion stormed in him. He was too young, too strong, too full of the sap of living, to submit so easily to the destruction of his hopes. Must he wear out all his years at the side of a bitter querulous woman?† (Wharton, 130). Ethan is tired of dealing with Zeena and is realizing how he can go without her being his age and having interests in Mattie. Like people reach it sometimes, Ethan is reaching his breaking point with Zeena and is okay with the fact that he could be without her because he has already practically moved onto the other life which he wishes he could have. (65 words)

Communication and Personality in Negotiation

Over the years, negotiation has been a tactic used for different situations whether personal or professional. In theory, negotiation concepts and terms have been used to understand and analyze the purpose of negotiation by evaluating different characteristics. To better understand the concept of negotiation, the roles of communication and personality in negotiation and how they contributed to or detracted from the negotiation is analyzed. For example, a scenario is used further into this paper demonstrating these roles in the area of sales, using the different processes of negotiation in a win- win situation. In the process of negotiation, two parties usually resolve a situation using the process of perception to connect in their surrounding environment. However, negotiation is the bargaining between two parties who are trying to attain or win a situation, utilizing the key concepts of managing interdependence, engaging in mutual adjustment, creating value, and managing a conflict. Although these key concepts are the stepping stone in the function to negotiate, communication and personality roles in negotiation usually determines the different areas of communication and personality that analyzes different non verbal communication levels, communication channels, listening, and the five big personality factors in negotiation. Thus conflict also plays an important role where decisions and goals are perceived. The communication role. In the role of communication, the acceptable functions of questioning, active listening, positive eye contact and body language, and non polarizing language usually encodes and decodes messages that are been carried from one party to another which then results in a positive or negative feedback. Hence, the function of questioning in negotiation is used by an arguing party when they are trying to find out the sole purpose of the other parties goal in order to reach an understanding. This function questioning, is communicated through eye contact when a question is been asked, head nods to reveal understanding, and gestures to demonstrate the question. Also, questioning can take place face to face, on the phone or even through e-mail. These levels of communication described may be known as non verbal or different communication channels used in many functions of negotiation. On the other hand, active listening is perceived when a receiver in the arguing party restates or paraphrases the sender’s message in their own language (S. B. Lewicki , 2005). Positive eye contact and body language, and non polarizing language illustrate the negotiators’ feelings, reactions or thoughts for interpretation. The personality role An individual’s personality evaluates factors of that individual when in negotiation. A person who is in a negotiation may attain the factors of extroversion, agreeableness, conscientiousness, and emotional stability. A person who has the personality trait of being extroversion is more relaxed and very confident, but needs stimulation to express emotions (extraversion, 2002). Agreeableness as a personality is one trait that comes out when both parties can agree on the similarities of a situation to close their bargaining. Conscientiousness displays emotion at its best when an individual is trying to get over on someone, but does not care because they are the one who will come out on top at the end of the situation. Moreover, emotional stability can be described as an individual who keeps a poker face in any situation. This personality trait is perceived by others as power. Conflict. Conflict in negotiation usually arises when two parties are negotiating for different goals. There are four levels of conflict; intrapersonal conflict that happens within a person, interpersonal that happens between two individuals, intergroup happens within a group, and intergroup that happens between groups. On a whole, conflict is what leads to negotiation in regard to solving a problem for a win-win situation. Scenario As mentioned in the above, negotiation has been a tactic used for different situations whether personal or professional. In this scenario, a sales representative at ADT security Systems was contacting a previous ADT customer who has an inactive alarm in their home. In addition, when the customer was contacted, the sales rep asked the customer if they wanted to be reactivated for free as a part of a special promotion that ADT was offering. As a result, the customer was very perceptive because of constant bad experiences with ADT as a security service provider. This customer’s bad experience was based on equipment not working, alarm keep on going off when there wasn’t anyone breaking in, and having low battery all the time. Because of these poor happenings, the customer went to the competition of ADT which is brinks as a security service provider. Furthermore, the customer told the sales representative that he would go back to ADT if he could get a credit towards a new alarm system or a lower monthly than what he is currently paying with brinks. The customer pays $25. 99 with brinks based on just monitoring. Being in sales, the sales representative asked the customer if maintenance was included in the monitoring charge (maintenance is an extra charge for malfunctions of systems where the company comes out and fix for free) the customer said no. In contrast, the sales representative told the customer that she can offer him a monthly plan that includes maintenance and an extra two months free. The customer began thinking because he had never had that offer with brinks, but he was also persistent because the monthly was $8. 00 dollars higher than brinks. On a negotiated aspect, the customer started declining, saying that was not enough and wanted more, so the sales representative began offering him free equipment in exchange for him paying the monthly that she was offering. Thinking is what the customer was doing, he eventually caved to the sales representative terms, got his free equipments, and the sales rep got her sale at a higher monthly than what the customer was paying for brinks. By contrast, this situation was a win-win situation for both the customer and the sales representative at ADT security systems. Negotiation occurs when there are conflicts to be resolved. These conflicts may arise when two parties cannot agree or when two parties needs to resolve a problem. The process of negotiation has been used for many years covering the areas of sales or contracts. Some negotiations are of win-win situations and some or not, depending on the dilemma. Is it necessary to negotiate? Yes it is. Why? Negotiation brings out characteristics in situations to decode messages that are perceived the wrong or right way. Negotiation is the tool of effectiveness to get the problem solved efficiently. References S. B . Lewicki , 2005. Negotiation chapter 5, the McGraw Hill companies 2005. Retrieved on September 30th, 2009, from https://ecampus. phoenix. edu/content/eBookLibrary2/content/DownloadList. aspx? assetMetaId=9ef17708-1ddf-4b07-b135-33c10b621f8e&assetDataId=42d4c19a-d69c-4c0c-99ad-e443574b3e01 Extraversion, 2002. Extraversion. Retrieved on September 30th, 2009, from http://changingminds. org/explanations/preferences/extravert_introvert. htm

Developing The Planning And Design Of A Public Safety Facility Essay

Developing The Planning And Design Of A Public Safety Facility - Essay Example Police Department, 2. Fire and Emergency Medical Services Department. In order to develop the public safety facility, the specifications and necessary criteria like site related systems, building systems, work-space analysis and related technologies, building interiors including layouts, furnishings, finishes and equipment, have been considered to formulate the basis of the design. Demographics of the city of Pinellas Park: Pinellas Park is a city in the county of Pinellas, in Florida State. The city is situated 5 miles north of Saint Petersburg, and the nearest large city is Tampa. The total area of Pinellas Park is around 38.7 square kilometers, with approximately 19,500 households and a population density of around 1200 per square kilometer. According to the Bureau of census, US Department of Commerce, the population of the city since 1990 is as follows: This represents a population growth rate of around 5% per decade. It is therefore decided to design a facility capable of serving a population of around 50,000,which will take care of the population growth in the next decade. At present this department is divided into three divisions, namely Operations, Services and Investigations. Each division is commanded by a captain and is under the overall control of the Chief of Police. The recommended national average of police officers is 2.6 officers per 1000 residents. As per this recommendation, the desired strength of officers in this case will be around 130 officers. Currently, the patrol section, which is the largest component of the operations division of the Pinellas Park police department in terms of staffing, comprises of 14-officer level and 48 patrol staff. We can thus assume a support staff ratio of 3 per police officer. Hence the requirement for staffing is needed for 130 police officers and 390 support staff. As far as the space requirement is concerned, assuming 3 shifts of 8 hours, we will require to house around 44 officers and 130 support staff at any given time. The housing requirement for the staff will be as follows: 1. Office of the police chief and his assistant staff: This will need an area of 500 sq. feet 2. 10 cabins of 200 sq. feet each for the senior officers. 3. A large hall of 3000 sq. feet for other officers. 4. A large hall of 3000 sq. feet for the support staff, assuming 50 % of the ground staff is on patrol duty. Other Support Facilities: The following facilities are needed for the smooth operation of the police department: Toilets and restrooms. (10 nos. @ 100 Sq. feet each = 1000 sq. feet) 1. Record room. (500 Sq. feet) 2. Locker room for the belongings of staff. (1000 sq. ft) 3. Hall for storage of arms and ammunition. (1000 sq. ft) 4. Interrogation room. (200 sq. ft.) 5. Conference hall. (1000 sq. ft) 6. Jail facility for detention of convicts. (1000 sq ft.) 7. Parking Area for fleet of transport vehicles. (5000 sq ft) 8. Control room with installation of communication facilities for organizing patrol and other duties. (500 sq. ft.) If the parking area is considered separately, the building area necessary is around 14700 sq. feet. We can

The Wars of the roses were caused by weak kingship.In the context of Coursework

The Wars of the roses were caused by weak kingship.In the context of the period c1377-1487,how far does this statement explain - Coursework Example Although this paper covers the period of 1377-1487, a special attention will be paid to the events of 1450-71, even though the other time spans of the said period will be duly analysed as the case may be. To achieve this goal, I have decided to divide my paper into four sections, three of which have their sub-sections. In the first section, I will deal with the influence of personal qualities of Henry VI on the political events which led to the Wars of the Roses, as well as on disintegration of central authority in the preceding years. The comparison between Henry VI and the other kings of the period will be provided with a view to determining the impact of royal personality on political processes of the period. In the second section, I aim to discuss the role of political and blood feuding between various noble houses as exacerbating instability and general political crisis both in the beginning of the Wars and during their immediate course. I will look both at the main conflict cen tred on the leaders of Yorkist and Lancastrian factions and at the different local feuds that led to the situation steadily deteriorating. The third section deals with the impact of the external factors, focussing on the loss of Lancastrian France and the discontents it generated. The economic crisis and the dynastic factor are briefly analysed in section 4. At the end of the essay some conclusions on the interrelation between the weakening of royal power under Henry VI and the other causes of the Wars of the Roses are provided. I also include the detailed bibliography of the subject under consideration after the Works Cited that would provide additional support to the argument that this paper defends. THE WEAKNESS OF THE KING Academics’ views on the personal qualities of Henry VI. There is no doubt that the reign of Henry VI was marked by progressive weakening of royal prestige and authority, which eventually led to the major strife among the nobles of the realm. For instanc e, Wolffe argues that Henry VI’ character was marked by â€Å"perverse wilfulness† and that his â€Å"wilful incompetence and untrustworthiness† made him completely unreliable in the affairs of government (Wolffe, â€Å"The Personal Rule† 44). McFarlane remarks that the â€Å"inanity† of Henry VI in the years of his personal rule was characteristic of an infantile person incapable of independent reasoning (McFarlane, â€Å"Nobility† 284). In addition, Carpenter finds that the period of personal rule of Henry VI was characterised by â€Å"the lack of the royal will at the heart of it† (88). At the same time, Griffiths observes that Henry VI was by nature â€Å"a well-intentioned man†, but at the same time he agrees that the king was â€Å"over-merciful and compassionate to those at fault, yet fearfully suspicious of those who were rumoured to be doing him personal harm (Griffiths, â€Å"The Reign of Henry VI† 253). Howev er, to prove or disprove such claims, one has to look

Artificial sweeteners Research Paper Example | Topics and Well Written Essays - 750 words

Artificial sweeteners - Research Paper Example This paper will be about the different brands and types of artificial sweeteners. The focus will be on the effects it has on humans vs. animals. It will explain the safety and hazards of each substance. There are different types of artificial sweeteners that differ from their extract classification. They are large divisions of sugar substitute market, where companies vary from producing it with zero or low calories (Swithers and Davidson 10). There are at least six types of artificial sweeteners (Jaffe 4). Karl Claus who was a chemist discovered the artificial sweetener in 1967. It was approved 1998 for use in beverage. Acesulfame potassium is believed to be 200 times sweeter than the sugar we are used to, and has no calories in it. It is found in beverages, breath mints and baked foods. This type of artificial sweetener is the newest sweetener. Neotame was approved in 2002 as a general sweetener. It has no calories in it, and it sweetness is7000 to 13000 times. Neotame is found in gelatins, puddings, syrups, toppings, jellies, frozen desserts, soft drinks and baked foods. This was the first artificial sweetener discovered in 1879. It was discovered by Constantine Fahiberg as he was working at johns Hopkins University as he was doing a research on the oxidation mechanism. Saccharin has no calories, and it is sweeter than the normal sugar more than 300 times. Biologically, it is not absorbed in the body or metabolized. It is used to sweeten various products ant still used in cosmetics products. Tate and Lyle discovered Sucralose in 1979. Compared to sugar, it is 600 times sweeter and contains no calories in it. The FDA approved it in 1998, where it is used in fifteen different categories of food, including tabletop sweetener. Sucralose is used in frozen desserts, fruit juices, gelatins, chewing gum and beverages. The FDA latter expanded it in 1999 as a general

Is Now a Good Time to Acquire UK Marketing Media Agency Essay - 1

Is Now a Good Time to Acquire UK Marketing Media Agency - Essay Example United Kingdom fashion industry is one of the sectors in UK which have registered good performance in the current period. This industry for many years have grown tremendously becoming one of the notable industry in UK. The industry has resulted into significant impact on the social and economic impact in the country. Fashion industry in UK has become integrated to its citizens live hood. This has become turned fashion to be a possible trivial and enjoyable thus becoming more attractive to the potential and the prospective customers (Dransfield 2005). The overview on the external environmental analysis of this industry enables investors to gather several logistics before investing in this industry. PESTEL analysis entails critical analysis on the political, economic, social, technological, environmental and legal factors which have significant effects to the establishment and the success of every industry. This analysis is essential in the assessment of any market if it is worth to invest in it. This comprises the examination of the external macro-environment which is important aspect of a company before preparing a business plan. The external environment examination is important in the decision making process. It is also appropriate to carry out this analysis over sometime to ensure that all the uncertainties and the dynamic nature of the industry are addressed in the context of fashion industry market in United Kingdom (Dransfield 2005). Fashion industry in UK is considered one of the competitive markets the world. Big fashion companies such as Burberry, Marks & Spencer, TopShop, French Conection and Super group. The PESTEL analysis is considered one of the best tools in the assessment of the market; the facts from the analysis are used in establishing marketing strategies. This basically relates to the changes, market dynamism and influences attributed to the government. It is notable that there are a significant number of policies and regulations in UK that have affected the marketing consultancies and the media in regard to fashion industry (Britton 2009).  

Refrigerator, how does it work Research Paper Example | Topics and Well Written Essays - 750 words

Refrigerator, how does it work - Research Paper Example This paper keenly discusses how refrigerator works as well as its history and associated design processes. Before the invention of the modern refrigerator, individuals used ice or snow to cool their food. One of the most known pioneers of the modern refrigerator was William Cullen. In 1748, Cullen invented the first refrigeration at the Glasgow University. Similarly, Oliver Evans, a renowned American inventor also contributed in the development of the refrigeration by inventing the vapor-compression refrigeration that was mostly used in 1805. The aim of this machine was to remove heat from substances by the process of recycling vaporized refrigerant. Another contributor in the early development of refrigerator was Jacob Evans. Through the use of vapor-compression, Evans invented the first refrigerator after making various improvements on Oliver designs. As the demand for the refrigeration increased, various scientists and doctors introduced other aspects that were focused at improvin g the refrigeration process. In 1913, Fred Wolf, introduced the refrigerators that were used in homes. This was followed by the introduction of a refrigeration unit in 1914 by Nathaniel, a well known engineer who was based in Michigan. In 1927, a refrigerator by the name Monitor-Top was introduced. Based on its improved design and effectiveness in storing food, Monitor-Top attracted high demand especially in US market. The technical improvements that occurred in refrigeration after the World War II led to the development of more efficient refrigerators in 1960s and 1970s. As the technology improves, modern refrigerators that stores food for a longer time have been introduced in the market. Another definition of refrigeration is cooling an item to a particular temperature that is usually lower that the room temperature where the refrigerator is situated. Apart from making the stored items cooler, refrigerator helps in halting the process of decaying that may take process due to chemi cal process (Balmer, 2011). In the modern societies, refrigerators are used in various ways. One of the most significant uses of refrigerators is storage. As mentioned earlier, before the invention of refrigeration food was stored under water. Even though this was effective method of storage, the lifespan of the food was not for a long time. After the invention of the refrigerator, it was possible to lower the temperatures such that food could be stored for a longer time. Another use of refrigerator is to think ahead. For example, in the modern times cooks and manufacturers can prepare food and store for later consumption. In the early times, food storage was a notable problem. Family meals can now be prepared when the prices of raw materials are low thus reducing the costs of preparing the food. Refrigerators are also used in transportation. Before the introduction of refrigerators, it was difficult to transport perishable products from one location to another. It was after the int roduction of the refrigerators that food could be stored in a cool place during the transit. Improved quality is another merit that was experienced after the invention of refrigerators. It is imperative to note that before the introduction of the refrigerators, quality food was produced only during specific times of the year for example when the temperatures were low. In

Policing Essay Example | Topics and Well Written Essays - 250 words

Policing - Essay Example Group think is also a characteristic of police subculture that entails the police unit making decisions with minimal consultations or consideration of other options. The institutionalized behavior refers to the sense of contentment and completeness of the police (Stevens, 2011). The justification of wrongful rights involves coming up with reasons to justify the police’s actions, while the material essentials allows the officers share various essentials such as uniforms, technology and even vehicles. Mentoring conducted by the high-ranking patrol officers allows for appreciation of the ranks in the police service, personality development allows the policemen develop their personality types, secrecy where other police officers do not report of other officer do not betray other officers, thin blue line that prevents the citizens from resulting into chaos (Stevens, 2011; Pollock, 2011). Two worlds of perspective where police work and live in another, and lastly the use of force th at allows for the police officers justify the use of force (Stevens, 2011). Origins in training, brotherhood of officers, cohesion, institutionalized behavior, material essentials and conservatism are beneficial while use of force, CYA, justification of wrong acts and criminal blindness which are

The Development of Civilization Essay Example for Free

The Development of Civilization Essay The focal point of this paper is to provide an introduction to The Great Gatsby by the noted American author of the post first world war era F. Scott Fitzgerald. The Great Gatsby can be enumerated as a novel that is a landmark of American literature. This 240 page novel published in April 10, 1925 by the noted publisher of the time Charles Scribners Sons is an epic story set in the background of Long Island and New York City depicts the incidents of 1922 summer. According to Francis Scott Fitzgerald this novel is basically a chronicle of an era that could be enumerated as Jazz Age. (Lamb, 385, 3) The major concern of this paper would be directed towards itemizing the backdrop of the era that the novel is set in. Alongside it would be analyzed how the background and bringing up of the author Francis Scott Fitzgerald influenced the setting and texture of the novel The Great Gatsby. It would also place a well documented approach towards the application of philosophy of the era and the insights of the characters pursuing the ‘American Dream’ with their social and emotional perspectives. The paper would also may attention towards the economic boom of the 1920’s and possible outcome of this fiscal development of the entire nation on the psyche of the novel. Additional attention would also be placed on the Eighteenth Amendment that enforced the provision of alcohol consumption thereby enhancing black market trade and organized crime. It can be enumerated that this paper would result in a comprehensive analysis of the novel The Great Gatsby by the author Francis Scott Fitzgerald and it would yield results of measures taken in a different shades of colors. Reference: Lamb, Davis. Cult to Culture: The Development of Civilization on the Strategic Strata. National Book Trust. 2004.

Distillation of Alcoholic Beverages Essay Example for Free

Distillation of Alcoholic Beverages Essay Distillation is the process where compounds are purified by separating the more volatile substance from non-volatile or less volatile substance. An example of this is the differences in boiling point. Boiling point is the temperature when the vapor pressure of a liquid-phased compound equals with the pressure exerted on it. This external pressure is usually atmospheric pressure. As the temperature of the liquid increase, the vapor pressure will also increase. And if this case will happen, the vapor pressure will equal to the atmospheric pressure that will cause boiling. Since different compounds have different boiling points, the components often separate from a mixture when the mixture is subjected to distillation. [2] Also, boiling points can be determined by the process of distillation. In distillation, vapor and liquid compositions are both interest. The compositions of the vapor and liquid are governed by Raoult’s and Dalton’s Laws; provided the vapor and solutions are both Ideal. Raoult’s law states that the vapor pressure of an ideal solution is dependent on the vapor pressure of each chemical component and the mole fraction of the component present in the solution. [1] While Dalton’s Law states that the total pressure exerted by a gaseous mixture is equal to the sum of the partial pressures of each individual component in a gas mixture. [1] At any temperature, some molecules of a liquid possess enough kinetic energy to escape into the vapor phase (evaporation) and some of the molecules in the vapor phase return to the liquid (condensation). Equilibrium is set up, with molecules going back and forth between liquid and vapor. At higher temperatures, more molecules possess enough kinetic energy to escape, which results in a greater number of molecules being present in the vapor phase. There are two types of distillation according to separation, the simple and fractional. Fractional distillation is used when the boiling points of chemicals in a mixture are close to each-other, while simple distillation is generally used when the boiling points are significantly different. In simple distillation, evaporation of a volatile liquid from a solution of non-volatile substances takes place. The water will condense the vapor through the water condenser that will be collected in the receiver. There are cases when the distillate would contain a majority of one liquid but would still contain a little of the second. In order to separate this, another distillation must take place. This repeated distillation is the principle behind fractional distillation wherein it redistills automatically. Automatic redistillation takes place on the apparatus called fractionating column. The vapor produced by the boiling mixture will rise up in the column and will condense when it reaches a certain point. Then it will turn into vapor again and will rise a little bit further up the column. The liquid will be completely purified after the vapor rise all the way to column and will condense in the condenser. In this experiment, the group aims to: (1) separate the alcohol content of the alcoholic beverage, (2) calculate for its percentage ethanol present, (3) and compare the efficiency of simple distillation and fractional distillation.

Canadian Senate Analysis

Canadian Senate Analysis The current government of Canada has remained in place since the British North America Act, 1867, which established the Parliament for Canada to be comprised of three parts: the Crown, the Senate, and the House of Commons.[1] Unique to Canada’s government, which is based on the Westminster Parliamentary System, is that the upper house of parliament, or the Senate, is comprised of unelected officials. For a large portion of Canada’s history there has been a debate concerning the Senate, largely concerning its unelected officials. While there has consistently been a discussion on if the Senate should be changed, Canada’s political parties cannot agree on if this change should be a reform of the Senate or its abolishment. In recent years this debate has been revitalized due to scandals concerning senators, Stephen Harper’s commitment to reform the Senate, and the Supreme Court ruling on what would need to be done to reform the Senate. While it is understandab le that some may want to push for the Senate to be abolished, this is much too drastic of a step for Canada to take and should not be taken just for simplicity’s sake. Democracies function and exist on mechanisms that help balance the power of the governing bodies to ensure that no one body or official has too much power and abolishing the Senate before attempting to reform it would give the House of Commons too much power. Prime Minister John MacDonald’s words are often used in explaining what the Senate does when he said that they are â€Å"the sober second thought.†[2] The reasoning for this is that by having politicians that are concerned for the long term stability and integrity of Canada and its laws and not concern themselves about being reelected and the perpetual campaign or about politics. Essentially they can give their full attention to being the check on the House of Commons. In addition, section 54 of the Canadian Constitution states that bills which deal with any aspect of money, including appropriating revenue or creating or removing a tax, must originate from the House of Commons.[3] What this then causes, because most bills deal with issues of revenue or taxes in some manner, the vast majority of bills come from the House of Commons, which creates a unique dynamic between the two houses.[4] The dynamic that is crated is an uneven balance between the two in terms of the am ount of work that is done. The House of Commons is the primary body that creates legislation and the Senate largely provides review and second thought on the issues addressed in legislation. While this may be the original thought, there are flaws to it. Many ideas on how to change the Senate have been proposed over the years, but to understand the current debate the most it is best to look at what each major political party current proposes. Currently the common discourse about the Senate is divided into three areas: main the status quo; keep the Senate, but reform it; or abolish the Senate in its entirety. Political parties of Canada have often differed on how the Senate should be approached and dealt with along the three lines. The New Democratic Party (NDP), especially in recent years, has been vocal proponents of abolishing the senate. The NDP has even gone as far as creating a website to promote the idea of abolishing the Senate, citing its unelected nature and high costs as reasons for it to be abolished.[5] The Conservative Party, on the other hand, has taken a different route and has attempted to reform it. Prime Minister Stephen Harper and the Conservative Party attempted to create a system whereby senators would be elected by the provinces for nine years.[6] The legislation that proposed this came in 2011, but the constitutionality of this effort immediately came into question and went to the Supreme Court. The Supreme Court responded in 2014 when it ruled that any Senate reform must go be approved by at least seven provinces and half of the population.[7] The Liberal Party has not been as loud as the others, but did eject the senators that were part of the Liberal Caucus and released a statement declaring their support for reform of the Senate and the ejection of the senators from the caucus is the first step.[8] Each of the major political is in favor of some change to the Senate, which is a reflection of the opinion of Canadians. In addition to the political parties siding on the Senate being altered in some way, a majority of Canadians are in favor of some sort of change. According to a poll by Angus Reid conducted in April of 2015, 86% of Canadians are in favor of a change.[9] However, while an overwhelming majority of citizens are in favor of a change, there is a deep divide on what kind of change should exist. In the same poll by Angus Reid, 45% of Canadians are in favor of a reformed Senate while 41% are in favor of the Senate being abolished entirely.[10] Just as with the political parties, this mirrors the debate and contention between the political parties on exactly what should be done. Compared to the 2013 poll by Angus Reid on the same topic, in a year filled with news about scandals concerning senators, 50% of Canadians were in favor of abolishment vs. 43% for reform.[11] This shows, like with many topics, the interest and concern of people will differ a lot depending on how senators are conductin g themselves and how the Senate is functioning. The reason why the vast majority of criticisms that have been leveled against the Senate are about its unelected senators is because that is its biggest flaw. While it can be argued that removing the time consuming process of elections it gives senators a different set of priorities to focus on the work of Parliament, this is the exact reason why it is bad. By being selected rather than elected, senators are then beholden to those that choose them rather than the citizens of Canada. This then means that if a senator does not do a good job, or do the job at all, according to Canadians, it is a difficult process to get rid of them. Since these senators are then beholden to those that choose them, this creates a dangerous mechanism for internal party politics whereby those that are actually selected to be a senator may not be deserving of the position. On the contrary, as the NDP accuses the Conservative Party of doing, those that do work for the party or the Prime Minister may end up a s a senator as a favor.[12] The Senate is an undemocratic and authoritarian instrument that has to be reformed. Regardless of the scandals that have occurred or if the senators take advantage of their position, the critical point is there exists a need for senators to be elected. In the overall discourse, the idiosyncrasies of reform matter little as long as the process towards elections. What the Conservative Party proposed is a good step and is not a bad way to reform the Senate. An important part of this proposal that should be in all other proposals is that senators should have a longer term than those in the House of Commons. This is to help preserve some of the original motivations for the creation of the Senate, which is to have senators think about and be concerned for the long term integrity and development of Canada. Prime Minister Stephen Harper and the Conservative Party’s efforts to reform the Senate have been described as failures, but they actually began one of the most important steps to changing the Senate: discovering the process. The Supreme Court ruled that reform or abolishment of the Senate cannot be done unilaterally by the House of Commons, which caused the Conservatives to cease their efforts and Prime Minister Harper to say that the ruling â€Å"leaves [them] with little choice† but to abandon their efforts.[13] Contrary to what Stephen Harper may say, the Supreme Court’s ruling gives the Conservatives and all of Canada reason to pursue reform and creates the parameters of how. The Supreme Court ruled that in order to reform the Senate, at least seven provinces would need to approve in addition to half of Canada while abolition would require unanimous consent.[14] Although this is a daunting process, if we take into account that 86% of Canadians want change, i t is not impossible. While this 86%, when broken down accounts for 45% that are for reform and 41% that are for abolition, it can be assumed that many of those that want abolition would much favor reform rather than no change in the event that a vote was given to the general population. Overall, the strengths and arguments for reform outweigh those of abolition. In addition to paving the way on how reform of the Senate must occur, the Supreme Court also gave a strong argument for reform over abolition: it is easier. While there may be arguments to be made for to having a unicameral parliament and abolishing the Senate, this path is too far to go without attempting reform first. If we are to accept that a bicameral legislature and Senate is part of our cultural heritage and that it does have merit in providing a check and balance to the actions of the House of Commons, there should at least be some effort to preserve it with reform. Some of the criticisms that have been used against the Senate including the significant cost to taxpayers compared to the lack of work can be rectified with reforming and making senators elected officials. By becoming elected officials, they are then accountable to the people that elected them into office and can easily be voted out if th ey do any work or their work is not sufficient to their electorate. While there many strengths to reforming the Senate, there does exist problems that must be considered. The first, and possibly biggest, obstacle in regards to reforming the Senate is its inability to create bills concerning the allocation of revenue or use of taxes. Already this creates a great hindrance on the work of the Senate and is one of the reasons why the Senate does not produce nearly the same amount of bills as the House of Commons. If the event of serious efforts and progress to reform the Senate, it would have to be addressed if the Senate would be able to create bills concerning money or if the restriction would remain in place. On one hand, the removal of such restriction would encourage senators to produce more bills, but would diminish the role and authority of the House of Commons Insight into this can be drawn from Australia’s Parliament, which has an elected Senate, but still requires all money bills to begin in the House of Representatives, which is the low er house of the Australian Parliament.[15] This causes the same imbalance that occurs in Canada’s Parliament where the House of Representatives produce the vast majority of bills while the Senate produces much less, but gets to spend much more time in committee work.[16] When looking at the overall discourse and benefits presented by reforming the Senate, it is something that should be pursued by Canada. The Senate still plays an important role by providing committee work, which the House of Commons often does not have enough time to do, and provides a needed balance. However, an unelected Senate is an artifact of an old system of government that must be updated to become more democratic. While there are strong arguments to be made for abolition, it should not be considered before at least attempting to reform. In addition, it is easier to reform rather than abolish so it is rational to at least turn the Senate into something Canadians want before losing it forever. References A Legislative and Historical Overview of the Senate of Canada. A Legislative and Historical Overview of the Senate of Canada. Accessed April 27, 2015. Abolish the Senate. Roll up the Red Carpet: Its Time to Abolish the Senate. Accessed April 29, 2015. Angus Reid. Future of the Senate: Majority of Canadians Split between Abolishing, Reforming the Red Chamber. Accessed May 3, 2015. CBC News. Canadas Senate: Sober Second Thought. CBCnews. July 9, 2010. Accessed April 25, 2015. Cody, Howard. Lessons from Australia in Canadian Senate Reform. Canadian Parliamentary Review. Accessed May 3, 2015. Constitution Acts, 1867 to 1982. Legislative Services Branch. Accessed April 26, 2015. Fine, Sean. Stuck with Status Quo on Senate, Says Harper after Courts Rejection. The Globe and Mail. Accessed April 29, 2015. Parliamentary Institutions. Parliamentary Institutions. Accessed April 25, 2015. Trudeau Leads on Senate Reform: Liberal Leader Takes Concrete Action to Remove Partisanship and Patronage from the Senate. Accessed May 3, 2015. [1] Parliamentary Institutions, parliamentary Institutions, accessed April 25, 2015. [2] CBC News.,Canadas Senate: Sober Second Thought, July 9, 2010, accessed April 25, 2015. [3] Constitution Acts, 1867 to 1982, Legislative Services Branch, accessed April 26, 2015. [4] A Legislative and Historical Overview of the Senate of Canada, A Legislative and Historical Overview of the Senate of Canada, accessed April 27, 2015. [5] Abolish the Senate, Roll up the Red Carpet: Its Time to Abolish the Senate, accessed April 29, 2015. [6] Sean Fine, Stuck with Status Quo on Senate, Says Harper after Courts Rejection, The Globe and Mail, accessed April 29, 2015. [7] Sean Fine, Stuck with Status Quo on Senate, Says Harper after Courts Rejection, The Globe and Mail, accessed April 29, 2015. [8] Trudeau Leads on Senate Reform: Liberal Leader Takes Concrete Action to Remove Partisanship and Patronage from the Senate, accessed May 3, 2015. [9] Angus Reid, Future of the Senate: Majority of Canadians Split between Abolishing, Reforming the Red Chamber, accessed May 3, 2015. [10] Angus Reid, Future of the Senate: Majority of Canadians Split between Abolishing, Reforming the Red Chamber, accessed May 3, 2015. [11] Angus Reid, Future of the Senate: Majority of Canadians Split between Abolishing, Reforming the Red Chamber, accessed May 3, 2015. [12] Abolish the Senate, Roll up the Red Carpet: Its Time to Abolish the Senate, accessed April 29, 2015. [13] Sean Fine, Stuck with Status Quo on Senate, Says Harper after Courts Rejection, The Globe and Mail, accessed April 29, 2015. [14] Sean Fine, Stuck with Status Quo on Senate, Says Harper after Courts Rejection, The Globe and Mail, accessed April 29, 2015. [15] Howard Cody. Lessons from Australia in Canadian Senate Reform, Canadian Parliamentary Review, accessed May 3, 2015. [16] Howard Cody. Lessons from Australia in Canadian Senate Reform, Canadian Parliamentary Review, accessed May 3, 2015.

Service Learning and ESL Students :: ESL Students

School, when some people hear the word, they usually think that school is learning new things in a room. However, it is something that cannot be described only in the textbook. Service learning is â€Å"an union of community service and formal learning. It involves students going out into their communities and using that which they learn in class to help people, and then bringing that which they learn in their community service back into the classroom to enhance their learning.†(Minor, 2001) Diane Murakami who is an ELL (English Language Learners) teacher at Queen Ka’ahumanu Elementary School in Honolulu. She gave CP 4 (college preparatory) students at Hawaii Internal College a chance to service learning at Queen Ka’ahumanu Elementary School. Service learning is a good effect way to learn about new cultures and also to communicate with local people for ESL students. Studying abroad is a wonderful opportunity, but it is not easy to spend time in a new culture, and communicating with people is difficult. Natalie M. Russell is an ESL (English as a Second Language) teacher at Omaha South High School, and she realized that when she was teaching ESL students, they often felt alienated from their school and communities. Therefore, they tended to make friends only in school, so they did not make friends outside of school. In â€Å"Teaching More Than English†, Natalie M. Russell said, â€Å"they avoided interacting with mainstream students and getting involved in school activities† (Natalie M. Russell, 2007, para 1). Natalie M. Russell tried to make her class communication with mainstream people, and she decided that service learning was a good way to communicate with mainstream people because she said, â€Å"students not only learn during service learning activities, but also they also reflect on their service and its value to the community. This reflection helps build a sense of civic responsibility and caring for others.†(Natalie M. Russell, 2007, para 3) In Natalie M. Russell’s case, she said, â€Å"the student population of the high school in which I taught was approximately 60% Hispanic, and my ESL classes that year were 100% Hispanic. In deciding what our service project would be, my students concluded that the community’s primary problem was the language barrier that divided the immigrants from the local population.† (Natalie M. Russell, 2007, para 4) In town, Spanish/English dictionaries were available to buy, but Spanish/English phrasebooks were not, so she and her students decided to make Spanish/English phrasebooks and distributed it free in the community.

Is Death Responsible for Diversity? Essay -- Philosophy Essays

Is Death Responsible for Diversity? Some of the hardest questions we struggle to answer in life surround the phenomenon of death. What happens when we die? Is there something beyond death? Is one way to go better than another? Is it possible to escape death? Why do we die, anyway? Why couldn't we just live forever? One explanation for death may come from the story of evolution. To explore this question, let us imagine a hypothetical situation, a world in which nothing dies. (We will imagine also, for now, that organisms would continue to evolve along the same trajectory as they do at present.) Every organism that has ever existed in the past would exist now, along with every organism present and every organism that has yet to exist. Not only would the world contain these organisms, but all potential organisms. "However many ways there may be of being alive, it is certain that there are vastly more ways of being dead or rather, not alive." – Richard Dawkins (p 104, Dennett) All the representations of the ways of being 'not alive' would be there, including those that we could not possibly fathom, those that are not necessarily contingent to our present environment. What this signifies, this absence of death, is a lack of natural selection. When nothing can die, everything is selected for, nothing is selected against. No death implies; no tests, no judgments of fit or unfit, no randomness or weeding-out of the genome, no consequence to anything that is potentially detrimental to the species. This hypothetical situation is a look at the unchanging set of all possible options, every combination of DNA that could potentially give rise to life. Every possibility is valid. This version of the world could only exist if we ign... ...t and habitat. The world would be just one big niche, where anything goes, anything is possible. If we do away with natural selection, then we must consequently do away with change, with evolution, with boundaries. "Whenever a species acquires a new capacity, it acquires, so to speak, the key to a different niche or adaptive zone in nature." (p 208, Mayr) The key merited is contingent to the change only because the niche is 'locked' before the change occurs. The boundaries we see are what create the selection pressures that cause organisms to change and are often products of selection pressures themselves. There is a direct relationship between these phenomena. If we have change (evolution) and niches, then death and natural selection are mandatory. Sources Mayr, Ernst. What Evolution Is. New York; Basic Books, 2001. Dennett, Daniel. Darwin's Dangerous Idea.

E Commerce

E-commerce advantages and disadvantages E-commerce provides many new ways for businesses and consumers to communicate and conduct business. There are a number of advantages and disadvantages of conducting business in this manner. E-commerce advantages Some advantages that can be achieved from e-commerce include: †¢Being able to conduct business 24 x 7 x 365 . E-commerce systems can operate all day every day. Your physical storefront does not need to be open in order for customers and suppliers to be doing business with you electronically. Access the global marketplace . The Internet spans the world, and it is possible to do business with any business or person who is connected to the Internet. Simple local businesses such as specialist record stores are able to market and sell their offerings internationally using e-commerce. This global opportunity is assisted by the fact that, unlike traditional communications methods, users are not charged according to the distance over which they are communicating. Speed. Electronic communications allow messages to traverse the world almost instantaneously. There is no need to wait weeks for a catalogue to arrive by post: that communications delay is not a part of the Internet / e-commerce world. †¢Marketspace. The market in which web-based businesses operate is the global market. It may not be evident to them, but many businesses are already facing international competition from web-enabled businesses. †¢Opportunity to reduce costs. The Internet makes it very easy to ‘shop around' for products and services that may be cheaper or more effective than we might otherwise settle for. It is sometimes possible to, through some online research, identify original manufacturers for some goods – thereby bypassing wholesalers and achieving a cheaper price. †¢Computer platform-independent . ‘Many, if not most, computers have the ability to communicate via the Internet independent of operating systems and hardware. Customers are not limited by existing hardware systems' (Gascoyne & Ozcubukcu, 1997:87). †¢Efficient applications development environment – ‘In many respects, applications can be more efficiently developed and distributed because the can be built without regard to the customer's or the business partner's technology platform. Application updates do not have to be manually installed on computers. Rather, Internet-related technologies provide this capability inherently through automatic deployment of software updates' (Gascoyne & Ozcubukcu, 1997:87). Allowing customer self service and ‘customer outsourcing'. People can interact with businesses at any hour of the day that it is convenient to them, and because these interactions are initiated by customers, the customers also provide a lot of the data for the transaction that may otherwise need to be entered by business staff. This means that some of the work and costs are effectively shifted to customers; this is r eferred to as ‘customer outsourcing'. †¢Stepping beyond borders to a global view. Using aspects of e-commerce technology can mean your business can source and use products and services provided by other businesses in other countries. This seems obvious enough to say, but people do not always consider the implications of e-commerce. For example, in many ways it can be easier and cheaper to host and operate some e-commerce activities outside Australia. Further, because many e-commerce transactions involve credit cards, many businesses in Australia need to make arrangements for accepting online payments. However a number of major Australian banks have tended to be unhelpful laggards on this front, charging a lot of money and making it difficult to establish these arrangements – particularly for smaller businesses and/or businesses that don't fit into a traditional-economy understanding of business. In some cases, therefore, it can be easier and cheaper to set up arrangements which bypass this aspect of the Australian banking system. Admittedly, this can create some grey areas for legal and taxation purposes, but these can be dealt with. And yes these circumstances do have implications for Australia's national competitiveness and the competitiveness of our industries and businesses. As a further thought, many businesses find it easier to buy and sell in U. S. dollars: it is effectively the major currency of the Internet. In this context, global online customers can find the concept of peculiar and unfamiliar currencies disconcerting. Some businesses find they can achieve higher prices online and in US dollars than they would achieve selling locally or nationally. Given that banks often charge fees for converting currencies, this is another reason to investigate all of your (national and international) options for accepting and making online payments. In brief, it is useful to take a global view with regard the potential and organisation of your e-commerce activities, especially if you are targeting global customers. †¢A new marketing channel. The Internet provides an important new channel to sell to consumers. Peterson et al. 1999) suggest that, as a marketing channel, the Internet has the following characteristics: †¢the ability to inexpensively store vast amounts of information at different virtual locations †¢the availability of powerful and inexpensive means of searching, organising, and disseminating such information †¢interactivity and the ability to provide information on demand †¢the ability to provide perceptual experiences that are far superior to a printed catalogue, although not as rich as personal inspect ion †¢the capability to serve as a transaction medium the ability to serve as a physical distribution medium for certain goods (e. g. , software) †¢relatively low entry and establishment costs for sellers †¢no other existing marketing channel possesses all of these characteristics. Some of these advantages and their surrounding issues are discussed below in further detail. E-commerce disadvantages and constraints Some disadvantages and constraints of e-commerce include the following. †¢Time for delivery of physical products . It is possible to visit a local music store and walk out with a compact disc, or a bookstore and leave with a book. E-commerce is often used to buy goods that are not available locally from businesses all over the world, meaning that physical goods need to be delivered, which takes time and costs money. In some cases there are ways around this, for example, with electronic files of the music or books being accessed across the Internet, but then these are not physical goods. †¢Physical product, supplier & delivery uncertainty . When you walk out of a shop with an item, it's yours. You have it; you know what it is, where it is and how it looks. In some respects e-commerce purchases are made on trust. This is because, firstly, not having had physical access to the product, a purchase is made on an expectation of what that product is and its condition. Secondly, because supplying businesses can be conducted across the world, it can be uncertain whether or not they are legitimate businesses and are not just going to take your money. It's pretty hard to knock on their door to complain or seek legal recourse! Thirdly, even if the item is sent, it is easy to start wondering whether or not it will ever arrive. †¢Perishable goods . Forget about ordering a single gelato ice cream from a shop in Rome! Though specialised or refrigerated transport can be used, goods bought and sold via the Internet tend to be durable and non-perishable: they need to survive the trip from the supplier to the purchasing business or consumer. This shifts the bias for perishable and/or non-durable goods back towards traditional supply chain arrangements, or towards relatively more local e-commerce-based purchases, sales and distribution. In contrast, durable goods can be traded from almost anyone to almost anyone else, sparking competition for lower prices. In some cases this leads to disintermediation in which intermediary people and businesses are bypassed by consumers and by other businesses that are seeking to purchase more directly from manufacturers. †¢Limited and selected sensory information. The Internet is an effective conduit for visual and auditory information: seeing pictures, hearing sounds and reading text. However it does not allow full scope for our senses: we can see pictures of the flowers, but not smell their fragrance; we can see pictures of a hammer, but not feel its weight or balance. Further, when we pick up and inspect something, we choose what we look at and how we look at it. This is not the case on the Internet. If we were looking at buying a car on the Internet, we would see the pictures the seller had chosen for us to see but not the things we might look for if we were able to see it in person. And, taking into account our other senses, we can't test the car to hear the sound of the engine as it changes gears or sense the smell and feel of the leather seats. There are many ways in which the Internet does not convey the richness of experiences of the world. This lack of sensory information means that people are often much more comfortable buying via the Internet generic goods – things that they have seen or experienced before and about which there is little ambiguity, rather than unique or complex things. †¢Returning goods. Returning goods online can be an area of difficulty. The uncertainties surrounding the initial payment and delivery of goods can be exacerbated in this process. Will the goods get back to their source? Who pays for the return postage? Will the refund be paid? Will I be left with nothing? How long will it take? Contrast this with the offline experience of returning goods to a shop. †¢Privacy, security, payment, identity, contract. Many issues arise – privacy of information, security of that information and payment details, whether or not payment details (eg credit card details) will be misused, identity theft, contract, and, whether we have one or not, what laws and legal jurisdiction apply. †¢Defined services & the unexpected . E-commerce is an effective means for managing the transaction of known and established services, that is, things that are everyday. It is not suitable for dealing with the new or unexpected. For example, a transport company used to dealing with simple packages being asked if it can transport a hippopotamus, or a customer asking for a book order to be wrapped in blue and white polka dot paper with a bow. Such requests need human intervention to investigate and resolve. †¢Personal service . Although some human interaction can be facilitated via the web, e-commerce can not provide the richness of interaction provided by personal service. For most businesses, e-commerce methods provide the equivalent of an information-rich counter attendant rather than a salesperson. This also means that feedback about how people react to product and service offerings also tends to be more granular or perhaps lost using e-commerce approaches. If your only feedback is that people are (or are not) buying your products or services online, this is inadequate for evaluating how to change or improve your e-commerce strategies and/or product and service offerings. Successful business use of e-commerce typically involves strategies for gaining and applying customer feedback. This helps businesses to understand, anticipate and meet changing online customer needs and preferences, which is critical because of the comparatively rapid rate of ongoing Internet-based change. †¢Size and number of transactions. E-commerce is most often conducted using credit card facilities for payments, and as a result very small and very large transactions tend not to be conducted online. The size of transactions is also impacted by the economics of transporting physical goods. For example, any benefits or conveniences of buying a box of pens online from a US-based business tend to be eclipsed by the cost of having to pay for them to be delivered to you in Australia. The delivery costs also mean that buying individual items from a range of different overseas businesses is significantly more expensive than buying all of the goods from one overseas business because the goods can be packaged and shipped together. E Commerce Electronic commerce, commonly known as e-commerce or ecommerce, is a type of industry where the buying and selling of products or services is conducted over electronic systems such as the Internet and other computer networks. Electronic commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDILinventory management systems, and automated data collection systems.Modern electronic commerce typically uses he World Wide Web at least at one point in the transaction's life-cycle, although it may encompass a wider range of technologies such as e-mail, mobile devices, social media, and telephones as well. Electronic commerce is generally considered to be the sales aspect of e-business. It also consists of the exchange of data to facilitate the financing and payment aspects of business transactions. This is an effective and efficient way of communicating within an organization and one of the most effective and useful ways of conducting business. E-commerce can be divided into:E-tailing or â€Å"virtual storefronts† on websites with online catalogs, sometimes gathered into a â€Å"virtual mall† Buying or Selling on various websites and/or online marketplaces The gathering and use of demographic data through Web contacts and social media Electronic Data Interchange (ED'), the business-to-business exchange of data E-mail and fax and their use as media for reaching prospective and established customers (for example, with newsletters) Business-to-business buying and selling The security of business transactions Types of e-commerce[edit] The major different types of e-commerce are:Business-to-Business (82B): 82B e-commerce is simply defined as e-commerce between companies. This is the type of e-commerce that deals with relationships between and among businesses. About 80% of e-commerce is of this type, and most experts predict that 82B e- commerce will continue to grow faster than the B2C segment. The 82B market has two primary components: e-frastructure and e-markets. Business-to-consumer (B2C): Business-to-consumer e-commerce, or commerce between companies and consumers, involves customers gathering information; purchasing physical goods i. . , tangibles such as books or consumer products) or information goods (or goods of electronic material or digitized content, such as software, or e-books); and, for information goods, receiving products over an electronic network. It is the second largest and the earliest form of e-commerce. Business-to-Government (826): Business-to-government e-commerce or B2G is generally defined as commerce between companies and the public sector. It refers to the use of the Internet for public procurement, licensing procedures, and other government-related operations.This kind of e-commerce has two features: first, the public sector assumes a pilot/ leading role in establishing e-co mmerce; and second, it is assumed that the public sector nas the greatest need tor making its procurement system more ettective. Web- based purchasing policies increase the transparency of the procurement process (and reduces the risk of irregularities). To date, however, the size of the B2G e- commerce market as a component of total e-commerce is insignificant, as government e-procurement systems remain undeveloped. Consumer-to-consumer (C2C):Consumer-to-consumer e-commerce or C2C is simply commerce between private individuals or consumers. This type of e-commerce is characterized by the growth of electronic marketplaces and online auctions, particularly in vertical industries where firms/businesses can bid for what they want from among multiple suppliers. It perhaps has the greatest potential for developing new markets. Mobile Commerce (m-commerce): M-commerce (mobile commerce) is the buying and selling of goods and services through wireless technology-i. e. , handheld devices suc h as cellular telephones and personal digital assistants (PDAs).Japan is seen as a global leader in m-commerce. As content delivery over wireless devices becomes faster, more secure, and scalable, some believe that m-commerce will surpass wireline e-commerce as the method of choice for digital commerce transactions. This may well be true for the Asia-Pacific where there are more mobile phone users than there are Internet users. Governmental regulation[edit] In the United States, some electronic commerce activities are regulated by the Federal Trade Commission (FTC). These activities include the use of commercial e- mails, online advertising and consumer privacy.The CAN-SPAM Act of 2003 establishes national standards for direct marketing over e-mail. The Federal Trade Commission Act regulates all forms of advertising, including online advertising, and states that advertising must be truthful and non-deceptive. [24] Using its authority under Section 5 of the FTC Act, which prohibits u nfair or deceptive practices, the FTC has brought a number of cases to enforce the promises in corporate privacy statements, including promises about the security of consumers' personal information. [25] As result, any corporate privacy policy related to e- ommerce activity may be subject to enforcement by the FTC.The Ryan Haight Online Pharmacy Consumer Protection Act of 2008, which came into law in 2008, amends the Controlled Substances Act to address online pharmacies. [26] Internationally there is the International Consumer Protection and Enforcement Network (ICPEN), which was formed in 1991 from an informal network of government customer fair trade organisations. The purpose was stated as being to find ways of co-operating on tackling consumer problems connected with cross-border transactions in both goods and services, and to help ensure exchanges of nformation among the participants for mutual benefit and understanding.From this came Econsumer. gov, an ICPEN initiative since April 2001. It is a portal to report complaints about online and related transactions with foreign companies. There is also Asia Pacific Economic Cooperation (APEC) was established in 1989 with the vision of achieving stability, security and prosperity for the region through free and open trade and investment. APEC has an Electronic Commerce Stearing Group as well as working on common privacy regulations throughout the APEC region. In Australia,Trade is covered under Australian Treasury Guidelines tor electronic commerce, [27] and the Australian Competition and Consumer Commission[28] regulates and offers advice on how to deal with businesses online,[29] and offers specific advice on what happens if things go wrong. [30] Also Australian government e-commerce website[31] provides information on e-commerce in Australia. In the United Kingdom, The FSA (Financial Services Authority)[32] is the competent authority for most aspects of the Payment Services Directive (PSD).The UK implemente d the PSD through the Payment Services Regulations 2009 (PSRs), which came into effect on 1 November 2009. The PSR affects firms providing payment services and their customers. These firms include banks, non-bank credit card issuers and non-bank merchant acquirers, e-money issuers, etc. The PSRs created a new class of regulated firms known as payment institutions (Pls), who are subject to prudential requirements. Article 87 of the PSD requires the European Commission to report on the implementation and impact of the PSD by 1 November 2012. 33] Forms[edit] Contemporary electronic commerce involves everything from ordering â€Å"digital† ontent for immediate online consumption, to ordering conventional goods and services, to â€Å"meta† services to facilitate other types of electronic commerce. On the institutional level, big corporations and financial institutions use the internet to exchange financial data to facilitate domestic and international business. Data integri ty and security are very hot and pressing issues for electronic commerce.Aside from traditional e-commerce, m-Commerce as well as the nascent t- Commerce[34] channels are often seen as the current 2013 poster children of electronic I-Commerce. Global trends[edit] In 2010, the United Kingdom had the biggest e-commerce market in the world when measured by the amount spent per capita. [35] The Czech Republic is the European country where ecommerce delivers the biggest contribution to the enterprises' total revenue. Almost a quarter (24%) of the countrys total turnover is generated via the online channel. 36] Among emerging economies, China's e-commerce presence continues[when? ] to expand. With 384 million internet users, China's online shopping sales rose to $36. 6 billion in 2009 and one of the reasons behind the huge growth has been the improved trust level for shoppers. The Chinese retailers have been able to help consumers feel more comfortable shopping online. [37] China's cross- border e-commerce is also growing rapidly. E-commerce transactions between China and other countries increased 32% to 2. 3 trillion yuan ($375. 8 billion) in 2012 and accounted for 9. % of China's total international trade [38] Other BRIC countries are witnessing the accelerated growth of ecommerce as well. In Russia, the total ecommerce market is projected to total somewhere between 690 billion rubles ($23 billion) and 900 billion rubles ($30 billion) in 201 5, at 2010 values. This will equal 5% of total retail volume in Russia. Longer-term, the market size of Russian e-commerce could reach $50 billion by 2020. Brazil's ecommerce is growing quickly with retail ecommerce sales expected to grow at a healthy double-digit pace through 2014.By 2016, eMarketer expects retail ecommerce sales in Brazil to reach $17. 3 billion. [39] India's ecommerce growth, on the other hand, has been slower although the country's potential remains solid considering its surging economy, the rapid growth of internet penetration, English language proficiency and a vast market of 1. billion consumers (although perhaps only 50 million access the internet throug n PCs and some estimate the most active group of e-commerce customers numbers only 2-3 million). E-commerce traffic grew about 50% from 2011 to 2012, from 26. 1 million to 37. million, according to a report released by Com Score. Still much of the estimated 14 billion dollars in 2012 ecommerce was generated from travel sites. ecommerce is also expanding across the Middle East. Having recorded the world's fastest growth in internet usage between 2000 and 2009, the region is now[when? ] home to more than 0 million internet users. Retail, travel and gaming are the region's top ecommerce segments, in spite of difficulties such as the lack of region-wide legal frameworks and logistical problems in cross-border transportation[citation needed].E-commerce has become an important tool for small and large businesses worldwide, not only to s ell to customers, but also to engage them. [40][41] In 2012, ecommerce sales topped $1 trillion for the first time in history. [42] Impact on markets and retailers[edit] Economists have theorized that e-commerce ought to lead to intensified rice competition, as it increases consumers' ability to gather information about products and prices.Research by four economists at the University of Chicago has found that the growth of online shopping has also affected industry structure in two areas that have seen significant growth in e-commerce, bookshopsand travel agencies. Generally, larger firms are able to use economies of scale and offer lower prices. The lone exception to this pattern has been the very smallest category of bookseller, shops with between one and four employees, which appear to have withstood the trend. [43] E Commerce Electronic commerce, commonly known as e-commerce or ecommerce, is a type of industry where the buying and selling of products or services is conducted over electronic systems such as the Internet and other computer networks. Electronic commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDILinventory management systems, and automated data collection systems.Modern electronic commerce typically uses he World Wide Web at least at one point in the transaction's life-cycle, although it may encompass a wider range of technologies such as e-mail, mobile devices, social media, and telephones as well. Electronic commerce is generally considered to be the sales aspect of e-business. It also consists of the exchange of data to facilitate the financing and payment aspects of business transactions. This is an effective and efficient way of communicating within an organization and one of the most effective and useful ways of conducting business. E-commerce can be divided into:E-tailing or â€Å"virtual storefronts† on websites with online catalogs, sometimes gathered into a â€Å"virtual mall† Buying or Selling on various websites and/or online marketplaces The gathering and use of demographic data through Web contacts and social media Electronic Data Interchange (ED'), the business-to-business exchange of data E-mail and fax and their use as media for reaching prospective and established customers (for example, with newsletters) Business-to-business buying and selling The security of business transactions Types of e-commerce[edit] The major different types of e-commerce are:Business-to-Business (82B): 82B e-commerce is simply defined as e-commerce between companies. This is the type of e-commerce that deals with relationships between and among businesses. About 80% of e-commerce is of this type, and most experts predict that 82B e- commerce will continue to grow faster than the B2C segment. The 82B market has two primary components: e-frastructure and e-markets. Business-to-consumer (B2C): Business-to-consumer e-commerce, or commerce between companies and consumers, involves customers gathering information; purchasing physical goods i. . , tangibles such as books or consumer products) or information goods (or goods of electronic material or digitized content, such as software, or e-books); and, for information goods, receiving products over an electronic network. It is the second largest and the earliest form of e-commerce. Business-to-Government (826): Business-to-government e-commerce or B2G is generally defined as commerce between companies and the public sector. It refers to the use of the Internet for public procurement, licensing procedures, and other government-related operations.This kind of e-commerce has two features: first, the public sector assumes a pilot/ leading role in establishing e-co mmerce; and second, it is assumed that the public sector nas the greatest need tor making its procurement system more ettective. Web- based purchasing policies increase the transparency of the procurement process (and reduces the risk of irregularities). To date, however, the size of the B2G e- commerce market as a component of total e-commerce is insignificant, as government e-procurement systems remain undeveloped. Consumer-to-consumer (C2C):Consumer-to-consumer e-commerce or C2C is simply commerce between private individuals or consumers. This type of e-commerce is characterized by the growth of electronic marketplaces and online auctions, particularly in vertical industries where firms/businesses can bid for what they want from among multiple suppliers. It perhaps has the greatest potential for developing new markets. Mobile Commerce (m-commerce): M-commerce (mobile commerce) is the buying and selling of goods and services through wireless technology-i. e. , handheld devices suc h as cellular telephones and personal digital assistants (PDAs).Japan is seen as a global leader in m-commerce. As content delivery over wireless devices becomes faster, more secure, and scalable, some believe that m-commerce will surpass wireline e-commerce as the method of choice for digital commerce transactions. This may well be true for the Asia-Pacific where there are more mobile phone users than there are Internet users. Governmental regulation[edit] In the United States, some electronic commerce activities are regulated by the Federal Trade Commission (FTC). These activities include the use of commercial e- mails, online advertising and consumer privacy.The CAN-SPAM Act of 2003 establishes national standards for direct marketing over e-mail. The Federal Trade Commission Act regulates all forms of advertising, including online advertising, and states that advertising must be truthful and non-deceptive. [24] Using its authority under Section 5 of the FTC Act, which prohibits u nfair or deceptive practices, the FTC has brought a number of cases to enforce the promises in corporate privacy statements, including promises about the security of consumers' personal information. [25] As result, any corporate privacy policy related to e- ommerce activity may be subject to enforcement by the FTC.The Ryan Haight Online Pharmacy Consumer Protection Act of 2008, which came into law in 2008, amends the Controlled Substances Act to address online pharmacies. [26] Internationally there is the International Consumer Protection and Enforcement Network (ICPEN), which was formed in 1991 from an informal network of government customer fair trade organisations. The purpose was stated as being to find ways of co-operating on tackling consumer problems connected with cross-border transactions in both goods and services, and to help ensure exchanges of nformation among the participants for mutual benefit and understanding.From this came Econsumer. gov, an ICPEN initiative since April 2001. It is a portal to report complaints about online and related transactions with foreign companies. There is also Asia Pacific Economic Cooperation (APEC) was established in 1989 with the vision of achieving stability, security and prosperity for the region through free and open trade and investment. APEC has an Electronic Commerce Stearing Group as well as working on common privacy regulations throughout the APEC region. In Australia,Trade is covered under Australian Treasury Guidelines tor electronic commerce, [27] and the Australian Competition and Consumer Commission[28] regulates and offers advice on how to deal with businesses online,[29] and offers specific advice on what happens if things go wrong. [30] Also Australian government e-commerce website[31] provides information on e-commerce in Australia. In the United Kingdom, The FSA (Financial Services Authority)[32] is the competent authority for most aspects of the Payment Services Directive (PSD).The UK implemente d the PSD through the Payment Services Regulations 2009 (PSRs), which came into effect on 1 November 2009. The PSR affects firms providing payment services and their customers. These firms include banks, non-bank credit card issuers and non-bank merchant acquirers, e-money issuers, etc. The PSRs created a new class of regulated firms known as payment institutions (Pls), who are subject to prudential requirements. Article 87 of the PSD requires the European Commission to report on the implementation and impact of the PSD by 1 November 2012. 33] Forms[edit] Contemporary electronic commerce involves everything from ordering â€Å"digital† ontent for immediate online consumption, to ordering conventional goods and services, to â€Å"meta† services to facilitate other types of electronic commerce. On the institutional level, big corporations and financial institutions use the internet to exchange financial data to facilitate domestic and international business. Data integri ty and security are very hot and pressing issues for electronic commerce.Aside from traditional e-commerce, m-Commerce as well as the nascent t- Commerce[34] channels are often seen as the current 2013 poster children of electronic I-Commerce. Global trends[edit] In 2010, the United Kingdom had the biggest e-commerce market in the world when measured by the amount spent per capita. [35] The Czech Republic is the European country where ecommerce delivers the biggest contribution to the enterprises' total revenue. Almost a quarter (24%) of the countrys total turnover is generated via the online channel. 36] Among emerging economies, China's e-commerce presence continues[when? ] to expand. With 384 million internet users, China's online shopping sales rose to $36. 6 billion in 2009 and one of the reasons behind the huge growth has been the improved trust level for shoppers. The Chinese retailers have been able to help consumers feel more comfortable shopping online. [37] China's cross- border e-commerce is also growing rapidly. E-commerce transactions between China and other countries increased 32% to 2. 3 trillion yuan ($375. 8 billion) in 2012 and accounted for 9. % of China's total international trade [38] Other BRIC countries are witnessing the accelerated growth of ecommerce as well. In Russia, the total ecommerce market is projected to total somewhere between 690 billion rubles ($23 billion) and 900 billion rubles ($30 billion) in 201 5, at 2010 values. This will equal 5% of total retail volume in Russia. Longer-term, the market size of Russian e-commerce could reach $50 billion by 2020. Brazil's ecommerce is growing quickly with retail ecommerce sales expected to grow at a healthy double-digit pace through 2014.By 2016, eMarketer expects retail ecommerce sales in Brazil to reach $17. 3 billion. [39] India's ecommerce growth, on the other hand, has been slower although the country's potential remains solid considering its surging economy, the rapid growth of internet penetration, English language proficiency and a vast market of 1. billion consumers (although perhaps only 50 million access the internet throug n PCs and some estimate the most active group of e-commerce customers numbers only 2-3 million). E-commerce traffic grew about 50% from 2011 to 2012, from 26. 1 million to 37. million, according to a report released by Com Score. Still much of the estimated 14 billion dollars in 2012 ecommerce was generated from travel sites. ecommerce is also expanding across the Middle East. Having recorded the world's fastest growth in internet usage between 2000 and 2009, the region is now[when? ] home to more than 0 million internet users. Retail, travel and gaming are the region's top ecommerce segments, in spite of difficulties such as the lack of region-wide legal frameworks and logistical problems in cross-border transportation[citation needed].E-commerce has become an important tool for small and large businesses worldwide, not only to s ell to customers, but also to engage them. [40][41] In 2012, ecommerce sales topped $1 trillion for the first time in history. [42] Impact on markets and retailers[edit] Economists have theorized that e-commerce ought to lead to intensified rice competition, as it increases consumers' ability to gather information about products and prices.Research by four economists at the University of Chicago has found that the growth of online shopping has also affected industry structure in two areas that have seen significant growth in e-commerce, bookshopsand travel agencies. Generally, larger firms are able to use economies of scale and offer lower prices. The lone exception to this pattern has been the very smallest category of bookseller, shops with between one and four employees, which appear to have withstood the trend. [43] E Commerce Electronic commerce, commonly known as e-commerce or ecommerce, is a type of industry where the buying and selling of products or services is conducted over electronic systems such as the Internet and other computer networks. Electronic commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDILinventory management systems, and automated data collection systems.Modern electronic commerce typically uses he World Wide Web at least at one point in the transaction's life-cycle, although it may encompass a wider range of technologies such as e-mail, mobile devices, social media, and telephones as well. Electronic commerce is generally considered to be the sales aspect of e-business. It also consists of the exchange of data to facilitate the financing and payment aspects of business transactions. This is an effective and efficient way of communicating within an organization and one of the most effective and useful ways of conducting business. E-commerce can be divided into:E-tailing or â€Å"virtual storefronts† on websites with online catalogs, sometimes gathered into a â€Å"virtual mall† Buying or Selling on various websites and/or online marketplaces The gathering and use of demographic data through Web contacts and social media Electronic Data Interchange (ED'), the business-to-business exchange of data E-mail and fax and their use as media for reaching prospective and established customers (for example, with newsletters) Business-to-business buying and selling The security of business transactions Types of e-commerce[edit] The major different types of e-commerce are:Business-to-Business (82B): 82B e-commerce is simply defined as e-commerce between companies. This is the type of e-commerce that deals with relationships between and among businesses. About 80% of e-commerce is of this type, and most experts predict that 82B e- commerce will continue to grow faster than the B2C segment. The 82B market has two primary components: e-frastructure and e-markets. Business-to-consumer (B2C): Business-to-consumer e-commerce, or commerce between companies and consumers, involves customers gathering information; purchasing physical goods i. . , tangibles such as books or consumer products) or information goods (or goods of electronic material or digitized content, such as software, or e-books); and, for information goods, receiving products over an electronic network. It is the second largest and the earliest form of e-commerce. Business-to-Government (826): Business-to-government e-commerce or B2G is generally defined as commerce between companies and the public sector. It refers to the use of the Internet for public procurement, licensing procedures, and other government-related operations.This kind of e-commerce has two features: first, the public sector assumes a pilot/ leading role in establishing e-co mmerce; and second, it is assumed that the public sector nas the greatest need tor making its procurement system more ettective. Web- based purchasing policies increase the transparency of the procurement process (and reduces the risk of irregularities). To date, however, the size of the B2G e- commerce market as a component of total e-commerce is insignificant, as government e-procurement systems remain undeveloped. Consumer-to-consumer (C2C):Consumer-to-consumer e-commerce or C2C is simply commerce between private individuals or consumers. This type of e-commerce is characterized by the growth of electronic marketplaces and online auctions, particularly in vertical industries where firms/businesses can bid for what they want from among multiple suppliers. It perhaps has the greatest potential for developing new markets. Mobile Commerce (m-commerce): M-commerce (mobile commerce) is the buying and selling of goods and services through wireless technology-i. e. , handheld devices suc h as cellular telephones and personal digital assistants (PDAs).Japan is seen as a global leader in m-commerce. As content delivery over wireless devices becomes faster, more secure, and scalable, some believe that m-commerce will surpass wireline e-commerce as the method of choice for digital commerce transactions. This may well be true for the Asia-Pacific where there are more mobile phone users than there are Internet users. Governmental regulation[edit] In the United States, some electronic commerce activities are regulated by the Federal Trade Commission (FTC). These activities include the use of commercial e- mails, online advertising and consumer privacy.The CAN-SPAM Act of 2003 establishes national standards for direct marketing over e-mail. The Federal Trade Commission Act regulates all forms of advertising, including online advertising, and states that advertising must be truthful and non-deceptive. [24] Using its authority under Section 5 of the FTC Act, which prohibits u nfair or deceptive practices, the FTC has brought a number of cases to enforce the promises in corporate privacy statements, including promises about the security of consumers' personal information. [25] As result, any corporate privacy policy related to e- ommerce activity may be subject to enforcement by the FTC.The Ryan Haight Online Pharmacy Consumer Protection Act of 2008, which came into law in 2008, amends the Controlled Substances Act to address online pharmacies. [26] Internationally there is the International Consumer Protection and Enforcement Network (ICPEN), which was formed in 1991 from an informal network of government customer fair trade organisations. The purpose was stated as being to find ways of co-operating on tackling consumer problems connected with cross-border transactions in both goods and services, and to help ensure exchanges of nformation among the participants for mutual benefit and understanding.From this came Econsumer. gov, an ICPEN initiative since April 2001. It is a portal to report complaints about online and related transactions with foreign companies. There is also Asia Pacific Economic Cooperation (APEC) was established in 1989 with the vision of achieving stability, security and prosperity for the region through free and open trade and investment. APEC has an Electronic Commerce Stearing Group as well as working on common privacy regulations throughout the APEC region. In Australia,Trade is covered under Australian Treasury Guidelines tor electronic commerce, [27] and the Australian Competition and Consumer Commission[28] regulates and offers advice on how to deal with businesses online,[29] and offers specific advice on what happens if things go wrong. [30] Also Australian government e-commerce website[31] provides information on e-commerce in Australia. In the United Kingdom, The FSA (Financial Services Authority)[32] is the competent authority for most aspects of the Payment Services Directive (PSD).The UK implemente d the PSD through the Payment Services Regulations 2009 (PSRs), which came into effect on 1 November 2009. The PSR affects firms providing payment services and their customers. These firms include banks, non-bank credit card issuers and non-bank merchant acquirers, e-money issuers, etc. The PSRs created a new class of regulated firms known as payment institutions (Pls), who are subject to prudential requirements. Article 87 of the PSD requires the European Commission to report on the implementation and impact of the PSD by 1 November 2012. 33] Forms[edit] Contemporary electronic commerce involves everything from ordering â€Å"digital† ontent for immediate online consumption, to ordering conventional goods and services, to â€Å"meta† services to facilitate other types of electronic commerce. On the institutional level, big corporations and financial institutions use the internet to exchange financial data to facilitate domestic and international business. Data integri ty and security are very hot and pressing issues for electronic commerce.Aside from traditional e-commerce, m-Commerce as well as the nascent t- Commerce[34] channels are often seen as the current 2013 poster children of electronic I-Commerce. Global trends[edit] In 2010, the United Kingdom had the biggest e-commerce market in the world when measured by the amount spent per capita. [35] The Czech Republic is the European country where ecommerce delivers the biggest contribution to the enterprises' total revenue. Almost a quarter (24%) of the countrys total turnover is generated via the online channel. 36] Among emerging economies, China's e-commerce presence continues[when? ] to expand. With 384 million internet users, China's online shopping sales rose to $36. 6 billion in 2009 and one of the reasons behind the huge growth has been the improved trust level for shoppers. The Chinese retailers have been able to help consumers feel more comfortable shopping online. [37] China's cross- border e-commerce is also growing rapidly. E-commerce transactions between China and other countries increased 32% to 2. 3 trillion yuan ($375. 8 billion) in 2012 and accounted for 9. % of China's total international trade [38] Other BRIC countries are witnessing the accelerated growth of ecommerce as well. In Russia, the total ecommerce market is projected to total somewhere between 690 billion rubles ($23 billion) and 900 billion rubles ($30 billion) in 201 5, at 2010 values. This will equal 5% of total retail volume in Russia. Longer-term, the market size of Russian e-commerce could reach $50 billion by 2020. Brazil's ecommerce is growing quickly with retail ecommerce sales expected to grow at a healthy double-digit pace through 2014.By 2016, eMarketer expects retail ecommerce sales in Brazil to reach $17. 3 billion. [39] India's ecommerce growth, on the other hand, has been slower although the country's potential remains solid considering its surging economy, the rapid growth of internet penetration, English language proficiency and a vast market of 1. billion consumers (although perhaps only 50 million access the internet throug n PCs and some estimate the most active group of e-commerce customers numbers only 2-3 million). E-commerce traffic grew about 50% from 2011 to 2012, from 26. 1 million to 37. million, according to a report released by Com Score. Still much of the estimated 14 billion dollars in 2012 ecommerce was generated from travel sites. ecommerce is also expanding across the Middle East. Having recorded the world's fastest growth in internet usage between 2000 and 2009, the region is now[when? ] home to more than 0 million internet users. Retail, travel and gaming are the region's top ecommerce segments, in spite of difficulties such as the lack of region-wide legal frameworks and logistical problems in cross-border transportation[citation needed].E-commerce has become an important tool for small and large businesses worldwide, not only to s ell to customers, but also to engage them. [40][41] In 2012, ecommerce sales topped $1 trillion for the first time in history. [42] Impact on markets and retailers[edit] Economists have theorized that e-commerce ought to lead to intensified rice competition, as it increases consumers' ability to gather information about products and prices.Research by four economists at the University of Chicago has found that the growth of online shopping has also affected industry structure in two areas that have seen significant growth in e-commerce, bookshopsand travel agencies. Generally, larger firms are able to use economies of scale and offer lower prices. The lone exception to this pattern has been the very smallest category of bookseller, shops with between one and four employees, which appear to have withstood the trend. [43]